Fresh thinking, breakthrough products
Articles
What a Room Full of R&D Leaders Reinforced About the Future of Innovation
There was enormous warmth in the room, and it was very special to see established colleagues reconnecting while new relationships were being formed. Alongside the celebration, however, there was also a serious and important conversation taking place about the future of R&D. Listening to our keynote speakers, expert panel and…
Making R&D Even More Business-Critical in 2026: The Power of Atomic Habits
As pressure on R&D teams continues to rise, the biggest gains often come from how we work day to day. These eight atomic habits show how small shifts in behaviour can strengthen commercial relevance and real-world impact in 2026.
The Future of Beauty: What FMCG R&D Leaders Can Learn from the Industry’s Sharpest Minds
The British Beauty Council’s “Future of Beauty” event this week was one of the most intelligently curated industry gatherings we’ve seen in quite a long time. Every panel was deliberate, with a mix of business leaders, founders, scientists and creatives who together…
Packaging Innovation on Show at London Packaging Week 2025
Packing Innovation On Show At London Packaging Week 2025
Two days at London Packaging Week left me energised by many examples of how packaging is evolving. As a user-centric product developer, I see this convergence between feeling and function as the…
Reducing R&D Rework and maximising R&D Investment: Critical Stage-Gate Considerations In Volatile Economic Times
In volatile economic times, the organisations that will win are those that resist the temptation of premature numbers and instead base their early-stage decisions on clarity, deeper evidence, and meaningful human insight.
Smarter R&D: When To Use AI To Help Guide R&D Investment (And What To Watch Out For)
In today’s innovation landscape, R&D teams are navigating a complex, high-stakes environment. The pressure is on to deliver products that are not only advanced and scalable, but also deeply resonant with real human needs. In this context, AI is emerging…
10 Lessons for R&D Leaders from Holland & Barrett’s Flagship Store: A Masterclass in Integrated Shopper-Product Experiences
As FMCG R&D leaders seek to develop breakthrough innovations in an increasingly competitive and cost-conscious environment, the latest Holland & Barrett flagship store offers a compelling case study. More than just a retail refresh, this space represents a radical rethinking…
Breaking Down Silos for Breakthrough Innovation | As Seen in The independent
“Untapped Innovation leverages user data and promotes collaboration to provide organisations with a road map for success through its Ideal Product Model Blueprint” The Independent
Exploring the Future of Health: Adjacent Trend Insights from WIRED Health 2025
The WIRED Health Conference in London highlighted the future of healthcare, extending beyond medicine to consumer health and lifestyle. Innovations like microbiome-friendly habits and AI-driven longevity have major implications for FMCG brands, influencing skincare, nutrition, and home-care industries.
The power of narrative & synergy for success | Expert Insights with Rich Smith
Storytelling isn’t just a nice-to-have—it’s the secret sauce that makes innovation stick. A great idea on its own isn’t enough; it needs a compelling narrative to bring it to life.
Untapped’s Winter Essentials
Innovating breakthrough products starts with a consumer-centric mindset. By focusing on user needs and insights, R&D teams can create products that resonate deeply with consumers and drive success in market.
5 Sustainable Pack Innovations | Empak NEC 2025
Empak NEC 2025 saw thousands of packaging engineers, innovators and business leaders come together. This blog looks at five innovation case studies, highlighting the sustainability trends on show.
Human-led Innovation | As Seen In Investing.com
“Untapped Innovation Co-Founders on How Their Unique Expertise Helped Develop The Firm’s Human-Led Innovation Ethos” investing.com













