Seeking Innovation That Adds Real Value?

Seeking Innovation That Adds Real Value?

Need to Grow a Category or Feed a Pipeline?

Need to Grow a Category or Feed a Pipeline?

Have a Product Not Selling Like it Should?

Have a Product Not Selling Like it Should?

Craving New Innovation Capabilities?

Craving New Innovation Capabilities?

WHAT WE DO

We Untap Business Potential By Fusing The Art And Science Of Innovation

We find many of our clients have business questions across different areas of innovation:

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IMAGINE

We uncover consumer needs, insights and ideas and forecast future opportunities. See how Untapped™ tools can help.

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INVENT

We invent ideas and turn them into action with pin-pointed technology briefs, products and compelling consumer concepts. See how Untapped™ tools can help.

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ENHANCE

We maximize products and services that are already in market, waiting on the sidelines or encountering challenges. See how Untapped™ tools can help.

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EMPOWER

We develop innovation strategies for your business or build innovation capability within your organisation with tailored coaching programmes. See how Untapped™ tools can help.

WHAT MAKES US DIFFERENT

“The whole is greater than the sum of its parts” (Aristotle)

We agree and that’s how we approach it.  We deliver business building innovation by doing these three things:

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1. We connect 3 critical innovation elements; consumer, technology and business insights.

2. We focus on the collective intelligence we have as a team, with your knowledge and instinct for your business.

3. We work as partners and we partner with you.  You will get at least two out of four partners on any project.

WHO  WE WORK WITH

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Find Out More


TESTIMONIALS

  • "Untapped understand the consumer and the product. They delivered beyond expectation to uncover deep emotional insight and detailed product design recommendations."

    - R&D Director

  • "Untapped have the ability to quickly understand my organisation's needs and designed a tailor-made program for us. Participants were buzzing with energy, waiting to apply the new way of thinking into their projects. I am convinced that this training will pay large dividends for my organisation in creating connections between the consumer, technology and business insights."

    - Vice President, Research and Development, Avon

  • "Untapped were extremely effective in working with the team to connect technology understanding with consumer insight to create a number of big business opportunities. We have been delighted with the results."

    - VP, Family Oral Health, R&D

WHAT WE’RE BLOGGING

WHAT WE’RE TWEETING

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Untapped Innovation
@Untapped_Innov

Big congratulations for Esther Duflo & MIT team's Nobel Prize. We love her strategy - “What we try to do in our app… t.co/sWr0eESUqI

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CONTACT US

Get in touch with the Untapped Innovation team today.

ADDRESS

4th Floor, 18 St. Cross Street, London, EC1N 8UN
LLP No. OC379581

PHONE

T: +44 (0)1483 474708

E-MAIL

[email protected]