The simplest way to create good ideas, the Untapped ‘DBD’ Model
How do you come up with a good idea? It’s the number one question that we are asked…
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Our new book: Untapping Innovation® out now
How do you come up with a good idea? It’s the number one question that we are asked…
Our recent Innovation Gym webinar explored the topic of Asset Mining with guest speakers Rob Morgan and Dr…
Unlocking Innovation Value With Your Existing Assets Wednesday 12th May at 12 pm GMT Webinar Outline We firmly…
Gosh, Erin Baker, New Car Editorial Director at Auto Trader wrote this for us in 2018 and clearly…
What Is Asset Mining? We firmly believe that every business, no matter how big or small, is sitting…
Untapped shows how new innovation opportunities with a high return on investment can span far beyond the competencies…
We are often asked by our clients ‘how do you measure the return on investment of your innovation…
1. Time Manage time expectations more realistically. It is important to overestimate the time participants need rather than…
During lockdown and home confinement, we see articles every day that try to predict the “new normal” way…
At Untapped we work with lots of client teams on what we call ‘Life’s Little Lifts’, or more…

