INNOVATION GYM
FUTUREPROOF YOUR INNOVATIONS WITH US
In two hours of interactive and powerful training, you can develop and retain Innovation and Research & Development skills to get better ROI on your projects every time.
Here’s a snippet of what you can expect from an Innovation Gym open session where you participate from the second you join our Miro Board.
Registrations are open for back to work September sessions now.


UPSKILLING your insights, innovation and R&D knowledge without passive and theory-based class-room training.


Retaining information for future use. Each session uses story-based MULTI-STIMULUS FORMATS to help you learn and use your new skills more effectively.

An Interactive & Powerful Training Process
WARM UP
Perpare yourself with pre-work videos as a WARM UP before your Innovation Gym session
GYM SESSION
Immerse yourself in case studies and PRACTICE WHAT YOU LEARN to form strong neural pathways
POST SESSION
Receive support materials for PRACTICE AND REINFORCEMENT of your newly acquired skills
“This training from Untapped really helped get the team ready to apply the skills they’d learned. It was clear, simple and full of practical application and useful resources to make the learning very effective”
– INNOVATION DIRECTOR, FMCG FOOD & BEVERAGE

DEEP HUMAN INSIGHT
DEEPER INSIGHTS
Unearth deeper human insights with projective research techniques
USER TARGETS
Use qual and quant techniques to identify and profile different target users

PRODUCT DEVELOPMENT
USER JOURNEY
Unlock user pain points and opportunities by researching your product

STORT-LED IDEAS
STORY-LED IDEAS
Create innovation ideas with the power of story thinking
CONCEPT THINKING
Writing strong concepts with insight, benefit and RTB components

MAKING INNOVATION REAL
CLAIMS & DEMOS
Identify trial barriers and translate these into strong claims and demos
IDEATION & SPRINTS
Run ideation sessions and sprints live or virtually to develop breakthrough ideas