Client Needs

IMAGINE

We uncover consumer needs, insights and ideas and forecast opportunities using approaches that “…dig at the roots rather than just hacking at the leaves” Anthony J. D’Angelo

trends large

Find out how a variety of tools can help address your specific innovation need:

Insight Refresh

Consumer Destinations

Future Forecasting

Digital Evaluation

INVENT

We invent ideas and turn them into tangible propositions that work in market.  This could be a pin-pointed technology brief, a product or service.  Our stories translate into compelling consumer concepts.

“Creativity is seeing what everyone else has seen and thinking what no-one else has thought.”  Einstein

invent

Find out how a variety of tools can help address your specific innovation need:

Consumer Destinations

Innovation Stories

Product Modelling

Digital Evaluation

ENHANCE

We evaluate and maximize products and services that are already in market, waiting on the sidelines or encountering challenges.  It may be a case of strengthening a proposition, identifying a pipeline of product stories or making a brand more emotionally engaging to its target consumer.

enhance

Find out how a variety of tools can help address your specific innovation need:

Consumer Destinations

Innovation Stories

Product Modelling

Digital Evaluation

EMPOWER

We develop innovation strategies for your business or build innovation capability within your organisation with tailored coaching programmes.

“If you look at history, innovation doesn’t just come from giving people incentives; it comes from creating environments where their ideas can connect.”  Steven Johnson

empower

Find out how a variety of tools can help address your specific innovation need:

Innovation Strategy

Innovation Coaching

Innovation Workshops