


What’s New In Human Insight Methodologies?
The world moving online over the past year has necessitated innovation in market research methodologies. With digital techniques already prominent in every researcher’s toolbox, there was a broader need to adopt and accelerate online methods that capture actual...
Why Innovation Teams Should Untap Existing Assets To Enrich Future Projects.
Our recent Innovation Gym webinar explored the topic of Asset Mining with guest speakers Rob Morgan and Dr Youmna Mouhamad. Here at Untapped, we typically define Asset Mining as a process that takes teams back through existing knowledge-based assets before embarking...
OnTap Innovation Gym Webinar: Untapping Innovation Value From Your Existing Assets
Unlocking Innovation Value With Your Existing Assets Wednesday 12th May at 12 pm GMT Register Here Webinar Outline We firmly believe that every business, no matter how big or small, is sitting on riches or ‘assets’ that are lying dormant or underused. Before we...
Driving Sustainable Innovation in Packaging: How to navigate through the sustainable materials minefield.
Packaging expert and founder of Medoola, Neil Shackleton, highlights the struggles of large Consumer Product Groups when it comes to sustainable packaging innovation. Should they meet claims or create them? ‘How do we reduce or even eliminate packaging to save the...